Consumer Insights Analyst

Do you have a strong analytical skillset, hands-on experience in consumer research, and the ability to independently translate data into clear, high-quality insight reports? Are you interested in food and beverage innovation? At Innova Market Insights, we support the world’s leading food & beverage companies with actionable consumer and market intelligence.

Innova Market Insights is a global market research company headquartered in the Netherlands, located in a region renowned for food research and development. To strengthen our Consumer Insights team, we are looking for a Consumer Insights Analyst who is comfortable taking ownership of research projects and delivering well-founded consumer insight reports.

About the job

As a Consumer Insights Analyst, you will play a key role in delivering annual consumer insights and executing internal and client-specific research projects. You will work closely with colleagues from Market Insights, Account Management, and New Business Development.

A central element of this role is owning the analysis and reporting phase of consumer research projects. You are expected to critically interpret data, structure findings into coherent narratives, and write insight-driven reports that support strategic decision-making for both internal and external stakeholders. You will proactively advise on research approaches and contribute to strengthening long-term client relationships.

This is an office-based role at our headquarters in Arnhem.

About Innova Market Insights

INNOVA MARKET INSIGHTS is a global leader in market intelligence and business information serving the fun and fast-paced food and beverage industry. With three decades of experience Innova is a dedicated partner for industry leaders all around the world. The company is famous for trends, insights, and intelligence to build and sustain successful innovation

Your responsibilities

• End-to-end responsibility for annual surveys for Innova’s consumer database

• Programming surveys and managing fieldwork with external partners

• Data cleaning, validation, and in-depth analysis

• Writing structured, insight-rich consumer research reports and presenting findings to internal and external stakeholders

• Translating complex data into clear, actionable recommendations

• Client consulting on custom research projects and managing multiple projects in parallel

Your qualifications

• Bachelor’s or Master’s degree in a relevant field (consumer studies, marketing, or food-related studies preferred)

• At least 2 years of relevant experience in a consumer insights or market research role, with exposure to independent project execution

• Proven experience in writing analytical reports based on consumer survey data

• Knowledge of the FMCG industry

• Strong written and verbal communication skills in English

• Ability to work independently while collaborating effectively within cross-functional teams

Skills required

• Solid understanding of how consumer and market insights are applied in business decision-making

• Strong analytical mindset combined with the ability to structure insights into clear written narratives

• Experience with statistical analysis tools such as Excel (Pivot Tables), XLSTAT, and/or SPSS

• Experience with survey programming (Qualtrics experience is an advantage)

• Ability to visualize data effectively in PowerPoint for client-ready reporting

• Strong stakeholder awareness and confidence in interacting with colleagues and clients

• Proactive, self-starting, and commercially aware team player

What we offer

• Competitive, industry-aligned compensation package

• Opportunities to work with global food & beverage leaders on strategically relevant research

• A professional environment that supports growth in analytical depth and advisory skills

• A culture that values autonomy, responsibility, and work–life balance

• Modern office with an open desk structure

• On-site gym facilities

• Pension plan with 50% employer contribution

• 25 vacation days plus Dutch bank holidays

• Option to purchase up to 10 additional vacation days annually

• One work-from-home day per week

• 8% holiday allowance

• Diverse, international team with over 30 nationalities

• Free parking, snacks, drinks, and travel allowance
  

Are you ready to grow with us?
Do you want to be part of an exciting, energetic, and international company and influence what we eat and drink in the coming years? Then we would like to hear from you, and we encourage you to apply for this position.
Begin a great career journey right now. We are excited to meet and learn more about you.